TopLine Commercial Insurance Sales Brochure

I led the research and development for TopLine Commercial’s 12-page sales brochure, gathering information from leadership and insurance agents to better understand the business, its services, and the needs of prospective clients. That research informed the messaging, content structure, and all of the copy, ensuring the brochure clearly communicated what TopLine offers and why it matters to its customers.

I also developed the initial creative concept, worked with the art director to bring the brochure to life, and presented the direction to leadership and key stakeholders for approval. From start to finish, I helped shape the project both creatively and strategically. Continue below to review the entire brochure.

If you want to learn more about my execution on this project, click here.